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F&B

Gramlean

Case overview

GRAMLEAN — Healthy Dining GRAMLEAN is a healthy restaurant brand founded by Bahraini influencer Salman Al Bader, based in Qatar. When the brand came to QSM, it was starting completely from scratch — with no established social media presence, content, highlights, or launch communication. QSM took on the challenge of building the brand’s digital presence from the ground up and creating a strong identity for its launch.

Creative Gallery

Our approach

We handled GRAMLEAN from A to Z, developing everything needed to introduce the brand to the market. From creative direction and content production to photography, social media setup, highlights, launch content, and ongoing creative execution. Our focus was to build a fresh, modern, and recognizable visual identity that matched the healthy lifestyle behind GRAMLEAN while making the brand stand out in Qatar’s competitive food scene.

The results

QSM transformed GRAMLEAN from a brand with no digital presence into a fully established social media identity, giving the restaurant the content, visuals, and communication needed for its launch.

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